Whether or not your company has a social media profile, you can be sure that's where most of your customers are talking about it. Because social media is used by more than 71 per cent of the Australian population*, it's simple to see why it's become one of the most influential digital marketing channels for businesses. Facebook and Instagram have grown in importance as tools for increasing business visibility and reputation, building relationships with customers, and connecting with them.
It is our goal to be your one-stop social media marketing agency. Every day, we assist businesses in improving contact with their social media followers and converting them into long-term clients through our services.
To positively impact your bottom line these days, you must provide material daily and engage with your followers. However, while these parts of a social media strategy are vital for developing a prominent presence, leveraging social media to reach new customers and generate revenue requires a clearly defined aim, thorough research, and meticulous preparation. To design sensible Social Media Marketing (SMM) plans for our 40+ clients, we leverage our experience and knowledge obtained via our Facebook Marketing Partnership. We are interested in learning how we do it?
Most organizations recognize the necessity of maintaining a consistent tone of voice and visual appearance for their brand communications; nevertheless, they frequently fail to put these principles into practice. Confidence and even distrust might arise due to the absence of a continuous creative strategy. It is critical to have a solid social media visual guideline to adhere to a brand identity scheme. We establish and maintain a precise style guide for our clients applied across all important social media channels. We use this to develop original visuals and content for our clients every month, establishing a clear and consistent brand presence.
Creating a content plan is the first step in our monthly process for developing and managing a company's social media strategy. The plan specifies the creative content we'll create, the strategy that will underpin it, and the dates and locations where it will be published. We plan, implement, monitor, report, and cultivate their community to collect quality leads, boost engagement, and raise brand recognition for their company. With more than 67 per cent of consumers increasingly using social media for customer service, it's critical to engage with your audiences and manage positive and negative interactions on social media platforms.
Every month, we track, compile, and lay out the data from your social analytics, and we use it to make improvements. You may examine our efforts, see where the budget was allocated, and determine which actions were the most effective by reviewing our monthly bespoke reports, which explain the impact of your advertising campaign on each platform. Further insight into customer behaviour is provided by this in-depth research, which allows you to make more informed marketing decisions in the future.